We now live and do business in a digital age. Quite simply, if you do not have a website – you do not exist. A whole world will be unaware of your existence – both online and offline. You will not have the same opportunities to ‘speak’ to your audience You will not have …
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So what ‘cookies’ are we serving here? Sadly, I’m not talking the chocolate chip variety – that was just a ruse to get you in. If you have ever used a website (yeah exactly), or have your own website, and you regularly visit overseas websites, then it’s highly likely you will have bumped into this …
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That moment when a client says, “it’s just a small project. Shouldn’t take you long,” your heart sinks right? You just know the timeline they have in mind is going to force you to cut corners or force you into some straight talking before the project’s even begun. You know what I’m talking about. As …
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They say everyone has a story or a book inside of them. It follows then, that every business has an ebook inside of them – so why aren’t more businesses creating them? Growth in ebook sales may have plateaued recently but if your business is still not producing ebooks as part of your marcomms/content marketing …
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If you’re a small business owner feeling stressed and stretched, juggling your time and energies just to keep up with day-to-day priorities, you may not have considered the benefits of hiring a copywriter. Perhaps, if you have fleetingly thought about hiring one, you’ve rejected the idea believing they are a luxury your business just can’t …
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Well, except those with masochistic tendencies perhaps. However, creating a proposal needn’t result in ulcers, lost hair and bitten nails. If you have a system or process in place before you get the ball rolling you will save you and those around you a lot of angst – not to mention putting you and your …
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